Partner with us
The risk you fear is the product we sell
Registration, capital, inventory and price control are the four reasons Western brands stall in China. AOG takes all four onto its own books.
237
Products registered since 2017
3 months
Inventory cover we hold and finance
ISO 9001
Certified operations since 2022
1 price
Architecture across every channel
What we absorb
Six things you no longer have to solve
Each of these is a department inside AOG, not a promise made to win a signature.
Registration
We own the dossier
Imported cosmetics registration, formula compliance review, advertising compliance and random inspection are run by our own regulatory team. 237 products have been registered since 2017. Filing typically clears in four to six months.
Capital
We import on our own balance sheet
AOG buys the goods. Customs clearance, quality inspection, duties and warehousing are ours. You invoice a purchase order, not a market-entry project.
Stock-outs
We hold three months of inventory
First orders are sized for a three-month cover and replenished against sell-through, held in our own warehouses in Beijing, Shenzhen and Jiangsu, which ship both B2B and B2C.
Price erosion
We police the price system
One agent, one pricing architecture across imported supermarkets, CS chains, Tmall, JD.com and Douyin. Distributor and influencer terms are set centrally so the online channel never undercuts the shelf that built the brand.
Counterfeits and grey goods
Exclusive, traceable supply
As exclusive full-channel agent we are the only legitimate import route, with customs and inspection records per batch, which makes unauthorised stock straightforward to identify and remove.
Localization
Chinese VI and packaging in-house
Chinese visual identity, claims, selling points and gift boxes are designed by our team in Beijing and produced locally, so the brand reads native without you managing vendors offshore.
Timeline
Signature to shelf in about nine months
Drawn from the eleven-step launch process we run for every brand. Registration is the long pole, so it starts the week the agreement is signed.
- 1
Month 0
Signature
Preliminary negotiation, qualification review and agency agreement covering annual targets, supply price and territory.
- 2
Month 1
Assortment locked
Core product lines selected against market analysis, samples tested internally, first batch of five to eight SKUs confirmed.
- 3
Months 1 to 6
Registration cleared
Imported cosmetics filing, formula and label compliance. Typically four to six months from submission.
- 4
Month 6
First shipment
First order placed at three months of cover, shipped, cleared through customs, inspected and warehoused.
- 5
Months 6 to 8
Brand build
Chinese VI, pricing architecture, selling points, BA training on ingredients and pitch, display props produced.
- 6
Month 9
On shelf
Entry into high-end imported supermarkets and CS beauty chains, plus Tmall International flagship and Redbook, with launch promotions and KOL seeding.
Timings reflect our standard process. Categories requiring special-use cosmetics filing, such as certain oral care or functional claims, take longer and we say so before signature.
Strategic partner
Sozio, 268 years of French perfumery
AOG is a strategic partner of Sozio, one of the oldest fragrance houses in France, founded in Grasse and creating fragrance for more than 268 years. It means scent development for our brands is done with a house that has been perfecting the craft since before either of our headquarters existed.
For a personal care brand, fragrance is the first thing a Chinese shopper judges at the shelf and the hardest thing to reformulate under local regulation. Having a heritage house on the same side of the table shortens that work considerably.
Verification
Ask us for the paperwork
Registration certificates, ISO documentation, customs records, retailer contracts and sell-through data are available under NDA during diligence. Nothing on this site is a claim we cannot show you.
